As a local, independent business, we understand the importance of finding ways to help small businesses. We live in an age where High Street chains and giant superstores are in every town, so it is the local independent businesses, and new start-up companies, that really benefit from additional help. After all, it’s more than likely that you yourself have friends or family that own a small local business that compete with the big dogs. So in this blog, we are going to show you how you can spread the love and give small, local businesses the help they really need!
5 ways to help small businesses!
1. Leave a positive Google review
Nowadays, it is the norm for potential customers to check out a business’s reviews before making a purchase or engaging in their services. If that customer sees a host of positive reviews they are far more likely to convert. One of the easiest ways to help small businesses that you have had a good experience with is to take the time to leave them a positive review. It only takes a few minutes but could be the difference between that business winning a new customer or losing one.
2. Engage with their social posts by liking, commenting and sharing
One of the easiest and most cost-effective ways for small, local businesses to showcase
their products or services is through social media. They can keep followers up to date on
their brand, and engage directly with potential customers. By engaging with their social
posts, the more chance they have of finding new customers! The best way to help
them do this is to like, comment and share their social posts, as this will help them reach
a far larger audience.
3. Recommend the business to family and friends
One of the best ways to help small businesses is also the most natural. Word of mouth!
It has been proven that recommending businesses to family and friends is one of the
most effective and powerful forms of advertising that there is. And in the modern age,
social media has made it even easier to recommend small businesses! So when you
next see someone on your feed asking for a product or service, be sure to recommend
your favourite small, local business!
4. Sign up for their newsletter
Many businesses now engage with customers through a newsletter, like our Koala
Digital newsletter (click the link to sign up 😉). Newsletters are a great way of keeping
in touch with potential customers with up-to-date news and offers. One of the great ways
to help small businesses that have a newsletter is to sign up and encourage your
friends and family to do the same.
5. Buy their products/Use their services!
All of the above are really helpful to businesses. But one of the most obvious ways to
help small businesses is to make sure you buy their products or services when you need
them! This may sound like a no-brainer, but sometimes the convenience of shopping at
the big chains may stop you actually buying from those small local businesses that really
need your help! After all, it is sales that are ultimately what every business strives for, so
always buy from your favourite local businesses when you can!
Koala Digital, your local, independent digital agency
So now that you know the 5 best ways to help small businesses we hope that you use them. Supporting local businesses has never been more important, and now you have the tools to do so. You can start by sharing this blog with your friends and family! Koala Digital is a local digital agency specialising in designing WordPress websites that look amazing and are easy to use, and we also specialise in SEO – making websites visible by getting them ranked highly on search engines. So if you have any family or friends who would benefit from our services, be sure to recommend us! If you would like to hear more about how we can help with your digital marketing, contact the team and arrange a free 30-minute marketing consultation. We look forward to hearing from you!